Lab Bottles

Collaborated with Juliet Schlesinger, the copywriter

Concept

Every chance we take is a true experiment, so for our concept we want to ask what experiments AdLab Alumni have performed to create their own unique formulas.

AdLab Alumni will supply specific steps they took to get them where they are now in their field and we will then generate their lab bottle post out of their answers.

Our hope is not to tell our audience to take these exact steps but to get inspired and experiment with steps they may have not tried before.